Welcome!
We’re excited to have you here on our new Wild Apricot events platform. This is the new destination for all AMA Richmond event info and registrations.
Want to jump back to the main AMA Richmond site? Click here. Have questions about Wild Apricot? We’ve developed a handy FAQ resource here
The holidays are wrapped up, how are you balancing work and life as we enter into the winter season? Let’s chat tips and tricks to get back into the swing of our chaotic lives. Join us for a fun and informal networking event!
Ready for the next event in our new Coffee Chat series let’s bring together marketers in a more intimate setting for casual conversation and community building.
No need to RSVP in advance, just show up! We'll have a place card set out to help identify our group. We welcome all interested participants, whether you're a long-time member or long-time lurker.
Each month we'll choose a new location around the city, and the Coffee Chat will be hosted by a different member of the board. If you can't attend this one, we hope you'll be able to make it out to a future Coffee Chat. If you have any questions about the January Coffee Chat, feel free to reach out to us!
Signature Event: The Future of Search with Dan Taylor of Google
Event Schedule: Doors Open: 8:00 a.m. Event: 8:30 - 9:30 a.m.
AI is driving a once-in-a-lifetime business transformation. Marketers not only need to navigate fluid consumer journeys but also master AI-powered advertising, scale AI capabilities in their organization and tap into the cultural zeitgeist for authentic connection. Hear from Google Ads Vice President Dan Taylor how Google AI is being put to work to find your most valuable customers and move them from discovery to decision faster and more efficiently.
2. Mastering the AI-Powered Consumer JourneyThey’ll learn strategies for navigating increasingly fluid and fragmented consumer paths, and how AI helps marketers guide customers from discovery to decision with greater precision.
3. Scaling AI Across Organizations The session will provide insights into how brands can integrate and scale AI capabilities inside their organizations to enhance decision-making, creativity, and operational efficiency.
4. Authentic Connection Through Cultural Relevance Marketers will gain perspective on how to use AI not just for optimization, but to tap into cultural moments and connect authentically with audiences in real time.
5. Exclusive Insights from Google Ads LeadershipHearing directly from Dan Taylor, VP of Google Ads, attendees will walk away with practical examples of how Google AI is already being applied to identify high-value customers, personalize engagement, and drive measurable business outcomes.
Space is limited so be sure to register early!
About our Presenter:
Dan Taylor - Google
Dan Taylor leads global ads product commercialization for Google’s business organization, ensuring product innovation and actioning customer feedback to deliver results for advertisers, He has led teams innovating in Search, Video, Apps and Display across Google Ads and Google Marketing Platform. As the digital advertising landscape evolves, Dan’s focus today is enabling advertisers to succeed utilizing AI, data strategy, modern measurement and navigating a dynamic and complex regulatory environment globally. Dan is a 30+ year veteran of the advertising industry and is based in Washington D.C. Follow Dan on LinkedIn at @edantaylor.
Executive Media Coaching: Communicate with Authority & Authenticity Presented by: Jason Roop, Springstory
It’s never wise to wing it.
This private, limited-attendance workshop is designed for leaders who represent their organizations publicly — or prepare others who do.
Springstory founder, talent manager, and former journalist Jason Roop has been on both sides of the reporter’s notebook. In this practical, high-impact session, he’ll share the approach he uses to prepare executives and spokespeople to communicate clearly, confidently and effectively.
Expect to discover:
- How to prepare for print, broadcast and podcast interviews.- How to frame messages in ways that make reporters perk up.- The three non-question questions that determine interview success.- What to do before and after the interview to maximize impact.
Earned media is one of the most valuable marketing tools at your disposal. This one-hour AMA Richmond workshop will sharpen your ability to communicate what matters — and make every interview count.
About our presenter:
Jason Roop is the founder of Springstory, which helps brands make news, build trust and connect with their audiences through public relations, content marketing and talent management.
A native of Luray, he started Springstory in 2017 after a 20-year career in journalism where he worked in a variety of media, including as editor in chief of Style Weekly for 12 years.
Jason is a graduate of the University of Richmond, where he taught as adjunct faculty in the journalism department, and Leadership Metro Richmond. He’s worked with startups, nonprofits, government and established clients in the energy, medical, tech, entertainment, and food and beverage industries.
Springstory recently launched a talent management agency that helps brands connect with voices their audiences trust and navigate influencer marketing. For creators, Jason provides representation, advocacy and brand deals. For brands: he helps deliver campaigns with results.
We are in full winter swing, how are you balancing work and life? Let’s chat tips and tricks to get back into the swing of our chaotic lives. Join us for a fun and informal networking event!
Each month we'll choose a new location around the city, and the Coffee Chat will be hosted by a different member of the board. If you can't attend this one, we hope you'll be able to make it out to a future Coffee Chat. If you have any questions about the February Coffee Chat, feel free to reach out to us!
Winter is winding down and we are heading into spring, how are you balancing work and life? Let’s chat tips and tricks to get back into the swing of our chaotic lives. Join us for a fun and informal networking event!
Each month we'll choose a new location around the city, and the Coffee Chat will be hosted by a different member of the board. If you can't attend this one, we hope you'll be able to make it out to a future Coffee Chat. If you have any questions about the March Coffee Chat, feel free to reach out to us!
Learn More
https://amarichmond.org/about/
Contact Us admin@amarichmond.org
Address: PO Box 31881 Henrico, VA 23294